Pre-Listing
Research property history
Study neighborhood trends and data
Call other agents regarding active, under contract, and sold properties
Prepare macro and micro analysis for pricing presentation
Prepare listing documents for signature
Post Listing
Schedule photographer
Measure home if needed
Put in yard sign
Input all data into MLS
Scan and upload disclosures to MLS
Update all 3rd party sites
Update company website
Release to social media sites and pages
Create property website *
Upload video(s) to You Tube and Facebook
Share at office meeting
Schedule Open House *
Prepare marketing materials
Email flyers to database
Monitor market changes, new/pending/sold listings
Collect feedback from showings
Deliver up to date communication via phone calls or emails
Answer and return calls from other agents and buyers
Show home to prospective buyers
Receive and review offers
Contact buyer loan officer to verify qualification
Negotiate and counsel client
Prepare estimated net proceeds
Advise other agents for back up offers
Execute acceptable contract
Listing Appointment
Discuss goals/motivation Identify needed improvements prior to listing
Discuss pricing and strategy Decide if it is a good client/agent fit - WIN WIN!
Execute paperwork, disclosures, client to do list
Select ideal date to list by
Under Contract
Send contract to lender for next purchase *
Update MLS and 3rd party sites of contract status
Cancel or update open house
Upload contracts and executed disclosures for brokerage and state requirements
Update calendar with dates and deadlines
Handle inspections and appraisal requests
Negotiate inspections and appraisal issues
Monitor title and lender process
Prepare client for move out expectations
Schedule closing
Attend closing
Facilitate utility transfer and new owner questions
Execute any remaining documents
Verify accuracy of closing documents